Japan Targets Golf Toursim

Despite a tough year for the tourism industry, Japan exhibited at the International Golf Travel Market (IGTM) in Belek, Turkey. The 14th edition of the IGTM opened on 14 November with over 1,200 attendees, including 450 exhibitors and 350 buyers.

Japan has a staggering 2,400 golf courses. The USA is the only country in the world with more golf courses than Japan. Japan’s golf courses are known for their beauty, high strategic characteristics and perfect courses maintenance. Many of Japan’s golf courses are of high international championship standard.

“In recent years, Japan National Tourism Organization has run promotions for skiing in Japan and Japan’s tropical Okinawa islands. Moving forward we’d next like to introduce the world to golf in Japan. Our first step in doing this has been to exhibit at IGTM, the premier event for the golf travel industry”, said Kylie Clark, Head PR & Marketing, Japan National Tourism Organization (JNTO)