iTunes syncing comes to Samsung Galaxy phones

Samsung is offering owners of its Galaxy mobile phone range a free app so they can sync their iTunes with the devices. 

The Easy Phone Sync app will be offered to anyone who buys a Galaxy handset – as an incentive to those tied to their Apple iPhones.

The app allows users to transfer iTunes music, photos, videos, podcasts and text messages from an iPhone to an Android handset. However, the app is only available on Samsung handsets.

A spokesman for Samsung UK said: “We know that traditionally iPhone users have been reluctant to switch to an Android device because they couldn't use iTunes to manage their content.

"Easy Phone Sync means people can now enjoy their iTunes content on a Samsung Galaxy phone."

Samsung is heavily pushing its latest model, the Galaxy S3 ahead of the iPhone 5 expected to be released in October of this year.

Before the device went on sale on May 29, it had become the fastest-selling pre-order phone of the year, according to Carphone Warehouse.

Graham Stapleton, Chief Commercial Officer at Carphone Warehouse, said at the time: "Pre-order demand for the new Galaxy S3 has surpassed expectations since the handset was first unveiled two weeks ago. The first 24 hours alone saw thousands placing their pre-order at Carphone Warehouse."