world's most innovative company

Salesforce.com named world's most innovative company

Apple plummets to number 79.

Other IT companies in the top 10 include VMWare at number three while Amazon was number seven.

The e-retailing giant fell behind lesser-known British chipmaker ARM Holdings, which was named fifth, ranking well ahead of a number of tech giants.

Cambridge-based software design company ARM beat off competition from the likes of Apple and Google – both of which linger further down the list.

ARM – whose chips are used by the likes of Apple and Samsung – is one of five UK firms in the list of 100.

The Forbes list spells more bad news for Apple: once hailed as a king of innovation, the computer giant has plummeted to number 79 on the list.

Forbes' Top Ten Most Innovative Companies

1. Salesforce.com

2. Alexion Pharmaceuticals

3. VMWare

4. Regeneron Pharmaceuticals

5. ARM Holdings

6. Baidu

7. Amazon.com

8. Intuitive Surgical

9. Rakuten

10. Natura Cosmeticos