NEW TIKTOK NET : PRECIS

 

After years of being told what to buy, TikTok users are something new : buying and using only what they need. They're calling it : '' underconsumption core,'' the latest move away from influencer culture.

Instead of pristine fridge shelves, makeup bags with the latest products and fashion fads, users are posting simplified closets, secondhand clothes that have lasted for years and minimal makeup collections.

Yes, being normal is now trending. But experts also say it's just one way of responding to a period of economic hardship.

The World Students Society thanks Remy Tumin.